Reasons to Opt for Magento for your Ecommerce Website Development
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Going to a shop and physically experiencing the art of buying has long gone. Online shopping is the mantra of today. As one gets to select from various options and multiple stock availabilities, remotely across distant locations, e-commerce is on the rise.
Magento is a popular e-commerce software that functions based on the computer language, PHP. This software was developed by Varien Inc., a US private company located in Culver City, California. It was made available in the market from 2008. Since then the several e-commerce sites have used Magento to establish their brand.
There are many reasons for the growing popularity of Magento as an e-commerce interface:
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Every year, an updated version of Magento is released by the company. Magento 2.3 is the latest release of 2018.
The basic module of Magento remains the same. However, additional features are made available. Let us see about the features available in Magento 2.3 for effective Magento Web Development:
As a shop grows, it is only natural to expand in size. Therefore, the corresponding inventory and warehouse also have to be enlarged to meet the expansion. Magento 2.3 does this. It helps to manage inventory irrespective of any geographical location. In addition:
The dashboard automatically updates the stock details and deducts the quantity available based on the sales volume. This helps to restock and understand the demand for the product.
When information is saved online, there are possibilities for the data to be misused. Particularly so, for an e-commerce site where sensitive information is shared. Magento 2.3 does not disappoint in this. Two-step authentication is followed which includes employing three methods:
Apart from there is the Google RECAPTCHA, that is aimed to prevent malicious and spam activities. As a further step of security enhancement, Magento 2.3 allows Cache Management Access Control List (ACL), that is, the user has the right to define and manage the cache types.
This is the most useful option in Magento 2.3 for the merchants. This allows easier synchronization with the Amazon’s account. Thus, one can enjoy the benefits of both the Magento’s inventory management with Amazon’s multichannel delivery management, including shipping and freight management.
As Magento is based on PHP and follows DBMS, the performance is related to the efficiency of these two. Some of the technical aspects of this latest version are as follows:
Similar to the software version, Magento 2.3 uses PHP 7.2 leaving PHP 7 of previous versions. Thus advanced language features, such as nullable types, class constant visibility are employed for handling multiple data
This advancement directly enables to define the database directly in XML. This is then easily changed to SQL structure.
GRAPHQL is a query language used to retrieve data and processing requests such as sales ratio over a period of time. This version minimizes the API request and speed-up the frontend and backend processes. In nonprofessional terms, this speeds up checkout, payments, and store information such as orders, account details.
Magento 2.3 has introduced two new functions:
PWA module enables to develop online stores with the mobile-like interface. These PWA establish more comfortable and secure links between frontend and backend and thereby is reliable and quick.
Using Page Builder, even a novice user can customize the pages. From changing the page layout to modifying the details, the Page builder provides an easy interface to accomplish the task.
With the updated features, the sellers need not worry about their warehouse and inventory, and they can further expand their business. This, in turn, helps in faster delivery and allowing to experience an excellent shopping feat. Hire services from the best Magento Development Company.
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