Next.js is a flexible React framework built on Node.js that gives you building blocks to create faster web applications. It enhances the user experience and provides rapid feature development, making it one of the popular frameworks in web development. It is all well and good, but how does a web development framework affect your SEO? You have come to the right place if that’s the question on your mind.
Read on to Know How Next.JS Can Help You Improve Your SEO Rankings
Next.js framework has a lot of features that can improve your SEO rankings. Your SEO ranking depends on several factors, such as loading speed, crawlability of your site, user experience, proper use of meta tags, and other factors. These fine details add up to enhance your rankings.
Faster Loading Speed
One of the significant benefits of the Next.js framework is that it makes your website significantly faster than other traditional React Single Page Applications. It is known for that. Everyone knows how vital your loading speed is in your rankings. Slow loading speed leads to poor user experience, and search engines like Google don’t want that. With Next.js, that is entirely taken care of.
Server-Side Rendering Vs. Client-Side Rendering
With Next.js, the data is rendered on the server-side rather than the client-side. The apps are already rendered on the server-side, so the rendering time decreases significantly, making your load speed faster. It keeps the load speed better even on slow and old devices, making the user experience better on devices.
Next.JS Head and Meta Tags
One of the differentiating features of the Next.js framework compared to other frameworks is that it stores the head components within the content. Doing so ensures that the browser quickly has access to all the Meta tags it needs, such as the title tags, descriptions, and images. By making some tweaks to your tags, you can optimize your site for Google rankings quickly and efficiently in Next.js.
What makes it even better is that you can import the head elements to any pages you like and set up metadata for many pages, efficiently increasing the visibility of your website.
If you want a framework that has Jamstack compatibility, you need Next.js. It is one of the most popular React frameworks with Jamstack compatibility. You can combine it with an eCommerce platform or headless CMS to improve your rankings.
Automatic Static Optimization
With the help of Next.js, You can create hybrid applications that have server-rendered and statically generated pages. The automatic static optimization feature of the framework makes these apps more advanced and efficient and thus increases their ranking for search engines.
Improved Data Security
With Next.js, you can disconnect your back end from your front-end development, making your web pages static and safer. Static pages have no databases collected, and there are no session tokens, so they remove any chances or gaps for a breach. Static pages also don’t rely on outdated third-party plugins to function, making them a safer option.
Open Graph Customization
Next.js enables you to add and edit graph meta names on your site programmatically. Doing so gives you complete control over how your content is displayed on social media, improving your website user experience and rankings.
Planet Web Solutions should be your one-stop destination if you are looking for a top-notch React.js Development Company in India. We have a team of expert developers who can take care of all your Next.js and React.js development requirements. Our React.js Development Services in India is one of the best in class.
How useful was this post?
Click on a star to rate it!
We are sorry that this post was not useful for you!
Let us improve this post!
Thanks for your feedback!